Stuff EXCLUSIVE – £370 for PAYG iPhone 3G

23 JUN 2008

iPhone 3G – £370 on PAYG. Puch!

We’ve just been tipped by an inside source about the pay–as–you–go pricing plans for the iPhone 3G.

The 8GB model is set to cost a massive £370, with the 16GB model clocking in at £470. That means you could be paying up to £200 more than the final price of the original iPhone, which came in at £170. The new figures tally with the Italian fees, announced two weeks ago, starting at €499 and rising to €569.

It is not yet clear whether this will include any minutes or text bundles. However, if you want to hack your new iPhone to run on any network, it certainly won’t come cheap.

An O2 spokesman has just told us, "We have no update on pricing for PAYG iPhone at this time. We will let you know more about this when we can." While you’re waiting for official confirmation, be sure to check out our iPhone 3G Bible for the full skinny on what to expect come 11 July.

Essentials
iPhone 3G
Price: From free
On sale: 11 July
Contact: Apple

Have your say

J4ckf June 23, 2008 14:22

so more than a ps3!!

schism123 June 23, 2008 14:30

Just too expensive :(

PS3-man-u June 23, 2008 15:24

bloody hell! i nearly fell off my chair!

extremely overpriced, but i'll get it one way or another!

Joe M June 23, 2008 15:29

It is pricey, but Apple and O2 were always going to need to offset the cheaper, subsidised prices. And, of course, stop hackers sticking their iPhone onto other networks.

To put it in context, an N96 will cost £600 without a SIM. That's not to say the iPhone 3G isn't expensive. It's just that Apple has shifted to the standard model employed by the likes of Nokia and Son Ericsson. No surprises here.

The official announcement is coming soon, so keep your eyes peeled.

Best

Joe

PS3-man-u June 23, 2008 15:40

But who exactly has set these prices? Because if it is O2 then they are being stupid if they think anybody will buy it at £370 and £470 a pop.

And if it is Apple doing the pricing, well they have got greedy and will never be the same company again.

Joe M June 23, 2008 15:55

Firstly, I think the pricing is so expensive to claw back money from people who will hack one, PS3-man-u. Who, if we're being honest, are the only people likely to buy a PAYG iPhone.

It's annoying, but it looks like it's an O2 contract if you want it on the cheap.

It's most likely that Apple will set the price. I think if they priced them any cheaper, then they also fear losing out in the lucrative iPod market. That makes them far more money than the iPhone. Sad to say, but it just comes down to business models.

Cheers

Joe

J4ckf June 23, 2008 16:07

all these things may be true but it dosnt change the fact most of us cant afford that amount of money

naiieem June 23, 2008 17:57

You can get a 8gb iPod Touch for less then £180 the 8gb iPhone costs £370

so your paying a extra £190 << Which is over double! for the phone functionality.

Ridiculous!

Khalidz June 23, 2008 21:20

I want a 3G iPhone badly but I could not justify spending £370 or even £470 on a phone plus the fee for getting it unlocked!!! Hell no! O2 you will lose out big time!

ben.langford June 24, 2008 12:58

A pay as you go version means you would have to pay for internet browsing and thats clearly one of the main selling points. I think im right in saying that 3G costs more on downloaded data so anyone who buys it on Pay as you go will not be getting its full benefits. Gotta be a contract - but how long before they update it again!

JordanC June 27, 2008 23:13

those prices are wrong

as O2 "accidently" posted on their website the prices £299 for an 8GB and £359 for a 16GB with 6 months free unlimited browsing and wi-fi before paying £10 / month to continue the browsing and wi-fi spots

i agree it is still toooooooooo much

probs not gonna get it now

JordanC June 27, 2008 23:14

but they removed those prices shortly afterwards

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