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Home / News / Waterstones to sell Amazon’s Kindle in-store

Waterstones to sell Amazon’s Kindle in-store

The Amazon juggernaut muscles in on Britain's biggest high-street bookseller

No longer will ebook enthusiasts have to furtively browse the Kindle Store while in Waterstones – the bookseller is set to sell Amazon’s Kindle ebook readers in its high street stores, and it’s throwing in free Wi-Fi so that you can shop for ebooks in-store.

Waterstones already sells Sony ebook readers in its stores – and has its own ebooks site – but in bringing the Kindle juggernaut into its stores, the chain is trying to circumvent the problem of people browsing for books in its shops and then buying them as Kindle ebooks.

If that wasn’t enough, Waterstones is also introducing in-store coffee shops to its stores – although hot liquids and Kindles don’t usually mix.

The new chapter for Waterstones is bookmarked for autumn – and will come as a relief to anyone who’s felt guilty pangs at using the Kindle Store to score ebooks while in Waterstones.

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Profile image of Dan Grabham Dan Grabham Editor-in-Chief

About

Dan is Editor-in-chief of Stuff, working across the magazine and the Stuff.tv website.  Our Editor-in-Chief is a regular at tech shows such as CES in Las Vegas, IFA in Berlin and Mobile World Congress in Barcelona as well as at other launches and events. He has been a CES Innovation Awards judge. Dan is completely platform agnostic and very at home using and writing about Windows, macOS, Android and iOS/iPadOS plus lots and lots of gadgets including audio and smart home gear, laptops and smartphones. He's also been interviewed and quoted in a wide variety of places including The Sun, BBC World Service, BBC News Online, BBC Radio 5Live, BBC Radio 4, Sky News Radio and BBC Local Radio.

Areas of expertise

Computing, mobile, audio, smart home